The Center for Character Ethics
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The Center for Character Ethics Torch Bearer program provides businesses with 
confidence to engage in EthicalEnterprisingSM


In 1994, the BBB’s Center for Character Ethics was founded to help business leaders put integrity into action. We believe past recipients of the Torch Award have the unique ability to serve as examples that provide the confidence other businesses may need to become more intentional about EthicalEnteprisingSM

A unique thing happened this year when many of our past Torch Award recipients approached the BBB Center for Character Ethics and asked how they might more intentionally engage and advocate the mission of the Center. To date we have nine such advocates for trust that have signed on in this new role. This group of Torch Bearers for the BBB Center will be showcased throughout the year in a series of EthicalEnterprisingSM Stories to enable us to continually provide real life examples of commitment to these principles. 

The following is a quote from Craig Sedoris of More Time For You, a 2004 Torch Award Recipient and Torch Bearer, to his colleagues in the home improvement industry: 

“I am sure that you have all felt a great deal of personal business satisfaction having earned the BBB Integrity /Torch Award. I know we have all worked hard to earn the trust that has accompanies that award. While we may have received the award in the past, we all share a common bond of operating our businesses with integrity into the future. I have always felt there is the potential for great synergy if we came together as a unified group. The company that we keep is an indicator of the company that we are.”

We look forward to showcasing and sharing with you the Torch Bearer’s Best Practices in the months to come.

Current Showcase:
Kresge Contracting Company
More Time for You
Rosati Windows
The Basement Doctor
J S Brown & Company
Peebles Creative Group